Quality.

Quality in the international business has a pragmatic interpretation as the non-inferiority or superiority of something. It is defined as fitness for purpose. Quality, especially for handmade products, is a very perceptual, conditional and subjective attribute. It may be understood differently by different people. Hence, quality control is a very important part of the business.


Several procedures are in place in the company to improve and monitor the product quality standards. The company is ISO 9001:2008 Certified and is in the process of achieving Six Sigma standards. Various international reputed brands & retail chains have already verified & approved the company’s stringent quality & production management systems.

An independent Quality Assurance department ensures monitoring & controlling of product quality right from the very initial stages of production. The team of technically qualified professionals conduct regular quality checks at various manufacturing stages and ensures that each product meets the specified quality standards. The company’s strength lies in the repeated orders from the existing customers across the Globe, as this is possible only by maintaining high quality and customer satisfaction standards.

Five Stage Quality Inspection Process